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Free Tool for Solar Pros

Solar Profit Calculator

Stop guessing your margins. Know your exact profit per job and annual revenue in 60 seconds.

💰
Job Revenue
What you charge the customer
kW
$
$
🔩
Material Costs
Panels, inverters, racking, BOS
$
$
$
$
👷
Labor & Overhead
Crew, permits, and fixed costs
$
$
$
$
8%
$350
📈
Annual Volume
How many jobs you close per month
6 jobs/mo
Profit Per Job
$8,030
33.5% margin
Revenue
$24,000
Total Costs
$15,970
Cost / Watt
$2.00
Profit / Watt
$1.00
📊
Cost Breakdown
Where your money goes
Materials — $9,000
Labor — $3,500
Soft Costs — $3,470
Profit — $8,030
  • Panels$4,800
  • Inverter(s)$2,200
  • Racking$1,200
  • BOS / Wiring$800
  • Crew Labor$3,500
  • Permits & Fees$500
  • Travel$300
  • Overhead$400
  • Commission (8%)$1,920
  • Lead Cost$350
🚀

Annual Projection

Conservative
48 jobs
$385K
Moderate
72 jobs
$578K
Growth
96 jobs
$771K
💵
Annual Numbers
Based on 72 jobs/year
Revenue
$1.73M
Costs
$1.15M
Profit
$578K

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Derek M.

Solar Sales Director, Arizona

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Solar Company Owner, California

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Solar Business Owner, Florida

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Used by 500+ local businesses
Results in 30 days or your money back
Your data is never sold or shared

What This Calculator Reveals

Six sales-cycle metrics that determine your true solar revenue potential

Monthly Lead Volume
Inbound solar inquiries from ads, referrals, and organic search
Lead-to-Appointment Rate
Percentage of leads who book a site assessment
Average Deal Value
Revenue per signed solar installation contract
Speed-to-Response Impact
Revenue uplift from responding within 60 seconds of inquiry
No-Show Rate
Site assessments booked but not attended
Annual Revenue Gap
Total income lost to slow follow-up and missed calls

Solar Industry Benchmarks: Call Capture and Revenue Impact

How top-performing solar businesses compare to the average on call response

MetricIndustry AverageTop Performers (AI-Assisted)
Calls answered rate72%99%+
Missed calls/month (40 call avg)11 calls0–1 calls
After-hours call coverageVoicemail or none100% answered
Avg. response to web leads47 minutesUnder 60 seconds
Monthly revenue lost to missed calls$168,000$0–$500
No-show rate18–25%8–12%
Monthly Google review growth0–2 reviews8–15 reviews
Setup time for 24/7 coverage2–4 weeks (hire)30 minutes (AI)
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