Optimise Your Website
Get a comprehensive website analysis of any website. Enter a URL below to discover optimisation opportunities.
What This Tool Analyzes
Our conversion rate optimizer evaluates every element of your website that affects whether visitors take action — from first impression to final call-to-action. The analysis covers six key areas that consistently separate high-converting sites from average ones.
Page Speed & Performance
Slow pages lose visitors before they even see your offer. We measure load time, Core Web Vitals, and mobile performance scores that directly impact conversion rates.
Headlines & Value Proposition
Your headline is the first thing visitors read. We evaluate clarity, specificity, and whether your value proposition immediately answers "what's in it for me?"
Call-to-Action Strength
Weak CTAs kill conversions. We assess button copy, placement, contrast, and the friction between a visitor's intent and completing your desired action.
Trust Signals & Social Proof
Reviews, testimonials, guarantees, and security badges reduce purchase anxiety. We identify which trust elements you're missing and where to place them.
Mobile Experience
Over 60% of local business searches happen on mobile. We test tap targets, form usability, and layout responsiveness on small screens.
Lead Capture & Forms
Every extra form field costs you conversions. We audit your contact forms, booking flows, and lead capture elements for unnecessary friction.
How to Improve Your Conversion Rate
Most local business websites convert less than 2% of visitors into leads. The businesses that convert at 5–10% aren't spending more on ads — they've fixed the right things on their site. Here's what moves the needle most.
"Plumber in Austin — Same-Day Service" outperforms "Welcome to Our Website" by a significant margin. Visitors need to instantly know you serve them.
Local businesses with a visible phone number in the top navigation see 20–30% more inbound calls. It's the single easiest conversion win.
Every extra field reduces form completions by roughly 10–15%. Name, email, and one qualifying question is almost always enough to start the conversation.
A minimum of 5 Google reviews displayed on your site with star ratings builds trust faster than any written testimonial you can craft.
"Book a Free Consultation" converts better than "Contact Us." "Get Your Quote Today" beats "Submit." Specificity and urgency work together.
Why Businesses Choose Boltcall
Boltcall Plans at a Glance
| Feature | Starter | Pro | Scale |
|---|---|---|---|
| AI Receptionist calls | 500/mo | 2,000/mo | Unlimited |
| Lead capture (SMS/email) | ✓ | ✓ | ✓ |
| CRM integrations | — | ✓ | ✓ |
| Custom AI voice & script | ✓ | ✓ | ✓ |
| Priority support | — | — | ✓ |